Mobile Wallet: Location-based Commerce and Peer-to-Peer Payments

June 2010

Single-user License: $ 695 USD
Company-wide License: $ 1895 USD
Team License (Up to 5 Users): $ 985 USD

World-wide, mobile commerce and peer-to-peer payments are in their infancy. While Japan and Korea are leading, France, Finland, and the U.K. are just moments behind. Key South American and Central American countries are exploring business process and market acceptance of mobile commerce.

Admob Company Analysis: AdMob Vies for Mobile Advertising Network Leadership

August 2009
Single-user $ 295 Company-wide $ 995

This report provides a concise and highly impactful analysis of AdMob's business prospects, competitive analysis, SWOT analysis, and Mind Commerce's proprietary analysis of the Mobile Advertising Network Vendor Landscape. This must read report will help anyone involved in mobile advertising better understand business strategies, competition and the direction of product offerings and solutions.

Microsoft and Yahoo Company Analysis: Deal Changes White Label Search Landscape

August 2009
Single-user $ 295 Company-wide $ 995

This report provides a concise and highly impactful analysis of the Microsoft and Yahoo partnership, competitive analysis, SWOT analysis, and Mind Commerce's proprietary analysis of the Search Engine and Portal Landscape today and the expected changes within one year. This must read report will help anyone involved in search and search-based advertising better understand business strategies, competition and the direction of product offerings and solutions.

Mobile Marketing & Advertising 2009: Challenges and Opportunities

July 2009
Single-user $ 495 Company-wide $ 995

This report provides forecasts and analysis on the global perspective of mobile advertising and marketing, which includes product placement in games, sponsored video, premium content and branded applications. It also provides a forecast for each different mobile type and opportunity. It not only profiles suppliers but also shows how they compare on technological prowess and customer awareness/satisfaction. Finally, the report shows strategies for the largest revenue opportunities.

Proximity Marketing with Bluetooth

March 2009
Single-user $ 295 Company-wide $ 795

This report spells out 12 steps, a checklist, that advises marketers on all the considerations that should be part of the due diligence performed as part of a Bluetooth marketing campaign. The closer the steps are adhered to, the greater the chance of a successful campaign. It also details ways to measure the success of a project. The report concludes with a technical overview of the implementation of a campaign, including a guide to buying in Bluetooth marketing products and services.

Commerce on the Go: Mobile Payment Systems and Solutions

November 2008
Single-user $ 495 Company-wide $ 995

Mobile payment systems have been developed in recent years to facilitate purchases of products, services, and content in mobile and electronic commerce and at physical points of sale. This study focuses on understanding and explaining the adoption of mobile payments by the two main adopter groups - consumers and merchants.

Sponsored-Blogging: Opportunities for Pay-for-Post Marketing

July 2008
Single-user $ 995 Company-wide $ 2,995

Sponsored-Blogging: Opportunities for Pay-for-Post Marketing pulls together the most pressing issues and considerations into one concise report, providing key insights and specific recommendations that bloggers, advertisers and ad networks can put to use immediately. Issues considered in this unique report include: CPMs relative to other internet ad modes; disclosure and transparency; mechanics; advertiser/blogger matching networks; market size.

Digital Signatures in Mobile Commerce

March 2008
Single-user $ 95 Company-wide $ 295

Few people understand or even consider the myriad of challenges with respect to security for mobile commerce. Digital Signatures are an important tool in the toolbox for supporting secure wireless transactions. This publication provides the fundamentals and addresses the important issues associated with Digital Signatures in Mobile Commerce.

Mobile Marketing & Advertising: Challenges and Opportunities

February 2008
Single-user $ 495 Company-wide $ 995

This research explores the current mobile marketing and advertising market, evaluating methods companies are using to effectively leverage it as a platform to enhance brand awareness and increase sales effectiveness. The report examines the leading suppliers to the mobile marketing industry and analyzes how their products are impacting the way consumers opt-in to cell phone-delivered marketing messages and increasingly use their phones to search for, and even purchase, products and services.

Google Android and the Wireless Ecosystem

January 2008, 55 Pages
Single-user $ 495 Company-wide $ 995

This report looks through the hype and cynicism surrounding Google’s official announcement of Android and the Open Handset Alliance and identifies the key opportunities and critical barriers facing the future evolution of this platform.

Local Search Meets Social Search

August 2007, 115 Pages
Single-user $ 995 Company-wide $ 2,995

This report evaluates local and social search in terms of potential adoption rates, advertising growth, ad revenues and competition in the local search industry. We explore five main principle factors that will have a significant impact on the evolution of local search over the 18 to 24 months and provide a concise description of the most significant trends, use case examples and major players in each of these areas.

Mobile Local Search: Location-based Search

March 2007, 56 Pages
Single-user $ 995 Company-wide $ 4,995

Awareness of mobile local search continues to grow with consumers, creating new opportunities for brands and vendors to exploit the power of the mobile channel. Tthis report evaluates location-based search business opportunities and vendors that exploit them, and provides an analysis of the current market and technology landscape. The analysis was predominantly based on a combination of primary and secondary research techniques, including interviews. Through triangulation and cross-verification of information obtained through these sources, this report evaluates the current state of mobile local search technology throughout the industry.