Local Search Meets Social Search

August 2007, 115 Pages
Single-user $ 995 Company-wide $ 2,995

This report evaluates local and social search in terms of potential adoption rates, advertising growth, ad revenues and competition in the local search industry. We explore five main principle factors that will have a significant impact on the evolution of local search over the 18 to 24 months and provide a concise description of the most significant trends, use case examples and major players in each of these areas.