Analysis
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US Mobile Virtual Network Operators 2010

January 2010

Author: Hamish White
Pages: 197
Pricing: Single-user License: $995 USD, Company-wide License:$1,995 USD, Team License (up to five users) $1,495 USD

Keywords: MVNO, MVNO Business Plan, MVNE, Data MVNO, MVNO Business Planning, MVNO Product Planning

Overview:

US MVNO Virtual Network Operators 2010 report is simply the only publication that provides competitive analysis, market evaluation and current market data for the US MVNO marketplace.

This report provides an in-depth critical analysis of the US MVNO landscape today. The report is aimed at investors, consultants, integrators and analysts in the mobile space, suppliers of MVNO equipment and software, and network operators and other service providers. The Competitive Analysis report focuses on a telecom sector that has experienced a billion-dollar wave of new investment over the last decade, and also reports on the recent consolidation and acquisitions involving companies such as Helio, Virgin Mobile and Sprint.

The report covers not only the new MVNO entrants but also critically reviews the existing resellers and MVNOs, providing a deep-dive into the existing and potential players in the market, including key ownership, management team and principals, partners, funding, network operators and underlying technology, MVNE (Mobile Virtual Network Enabler), pricing, target markets, and their strategies for branding, marketing and distribution. The report also examines the future prospects for each MVNO and rates its chances of business success.

Report Coverage

The report provides in depth coverage and analysis of MVNO's in the US marketplace, evaluating quantitative data and providing a qualitative assessment. A grading system is used to compare each MVNO and rate their performance. Factors addressed include the following:

General Overview

Key Ownership
Management Team and Principals
Funding Overview
Underlying Network Provider
Network Technology
MVNE and Service Providers
Hardware (if any)
MVNO Type
Prepaid
Ethnic
Convergent
Youth
Family
Charity
MVNWB
Official Launch Date
Prepaid or Postpaid Offering
Pricing Overview and Analysis
Plan Overview and Analysis
Branding
MVNO Message
Marketing Overview
Distribution Partners
Target Market
MVNO Cannibalization
Content, Features and Special Services
Strategic Partners
Number of Customers
Professional Analysis
A Comment on the Future
Contact Details
STAR Awards

The Rating System is a combined measurement of different factors that represent the MVNO including management, distribution, marketing, branding, funding and general & strategic partners and overall chance of business success in the marketplace.

Target Audience:

Investors and Analysts in the mobile space
Suppliers of MVNO equipment and software
MVNE/MVNO service providers
Consultants and systems integration companies
Mobile Carriers

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